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Project Objective:
Develop a targeted list of i2, Peoplesoft, Siebel, and SAP customers, and
executives contacts within the Insurance Industry of companies with revenues
over $250mill.
Vertexera Solution:
1) Employed its research team to develop a comprehensive list of the companies
which had purchased the Peoplesoft, Siebel and SAP solutions.
2) Performed advanced database segmentation to segregate the insurance industry
contacts of interest.
3) Provided the client with a comprehensive proposal to assist its sales force
to better penetrate the i2 marketplace.
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